Perfume advice for Junoesque Girls by Madame de Tuvache

Culled from the Troy Times Record, Saturday, August, 9, 1947:


Alicia Hart’s Timely Beauty Hints

"Junoesque girls who would like to under-accent their magnificent proportions should enlist the aid of perfume to that end.  Perfumer Bernadine de Tuvache, who creates rare scents and speaks with authority on the impressions they can create, claims that delicate, airy fragrances will help the stout woman put over the illusion of less bulk.
Says our perfumer: “The tendency of the overweight women is to use heavy perfumes. When these fragrances are exploded by body heat, the effect is too much woman and too much perfume.” The effect of a light fragrance when wafted about by the large woman, says our expert, is to make her seen daintier and more feminine. 

To achieve what Madame de Tuvache calls “ the fourth dimension of lightness,” Junoesque gals are advised to use their some hither scents so as to created an enveloping aura/ Suggested areas for application are shoulder pads, handkerchiefs,  gloves, the inside of a handbag and the hand fan that goes into action in hot weather."